While a lot of us won’t be spending the holidays with family this year, that isn’t stopping most Americans from buying gifts, and most people have quite a few folks on their gift list.
A new survey finds:
- The average American will spend about $322.65 on gifts this year, buying items for six different people.
- Millennials will spend the most, $331.45, while those in Gen Z will spend the least, only $219.75, but will also only be buying for around four people.
- As for how folks will be exchanging gifts, 64% of people say they are rethinking the way they’ll do it this year.
- 60% of people plan to do most of their shopping online and send gifts directly to the recipients.
- 47% say they will still exchange gifts in person.
- 40% are planning to do so at a socially distanced holiday party.
- Gift cards are the top gift folks are planning to give this year (51%), which is a good thing, because it’s also the top gift folks hope to receive (52%).
- Other top gifts folks are planning to give include:
- Clothing (43%)
- Fashion Accessories (36%)
- Household Items (35%)
- Food/drink (25%)
- Smartphone accessories (25%)
- Computer Accessories (25%)
- Books (23%)
- Exercise Equipment (16%)
- And while those gifts may sound nice to some people, 17% of people admit they’ve disliked presents they got during the holiday season.
- That number goes up to 26% for Gen X, while only 14% of Boomers say the same.
Source: SWNS Digital