As we get closer to the Super Bowl, people are gearing up to cheer for their team and planning the best part of Super Bowl Sunday - the party. No party is complete without game day food and a new report gives some insight into how folks feel about it and how to avoid food-related party fouls.
Frito Lay’s most recent Snack Index polled 2-thousand U.S. adults about Super Bowl snacks and found:
- Half the country (49%) believes running out of snacks is the biggest party fail, even worse than their team losing the Super Bowl.
- About two-thirds (62%) wait for commercials to grab their snack refills so they don’t miss any of the game.
- A lot of fans wish the Super Bowl kickoff was earlier, with millennials (36%) and Gen Z (26%) most eager for it to start earlier in the day.
- People are loyal to their favorite snacks, but a lot of them are open to new flavors, especially millennials (61%).
- Gen Z has a lot of love for flavor “dust,” with 59% actually preferring snacks that leave it on their fingers.
- It seems snacks make a good icebreaker, as 59% of those surveyed have bonded over snack preferences with people they’ve struggled to make small talk with, including in-laws (27%), coworkers (24%) and even strangers in the checkout line (18%).
- Some people really take their snacks seriously, as three in 10 respondents admit to getting into an argument with someone over snack flavors.
Source: Frito Lay